Who would be the audience for your media product?

The things which could be advertised in my magazine could be related to music and even gigs. Because if a band advertise there gig people will want to buy a ticket and will hopefully make more people buy the magazine as they know they are advertising good gigs. The albums they promote could have a review beside them like Kerrang! so that audience know if they should buy the album which alos helps the artist with promotion.
In the magazine there could be advertisements in between pages, which could be promoting fashion such as TopShop, DropDead clothing and loud clothing etc. Which the target audience would relate to buying from. You would also see adverts for festivals which are happening at the moment to make sure you know whats happening around the country and they want you involved in all types of things.